Indian Hotels Company’s (IHCL’s) iconic brand Taj has once again been named the World’s Strongest Hotel Brand by Brand Finance. The ‘Hotels 50 2024’ annual report by the world’s leading brand valuation consultancy recognises the most valuable and strongest hotel brands across the globe.
https://www.hotelierindia.com/operations/taj-christened-the-worlds-strongest-hotel-brand-2024
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